B2 Yazılım · Brand-Specific Solution

An auction platform, end to end under your own brand.

B2 Yazılım builds the enterprise live vehicle auction infrastructure —namely İhalePlus+— on a turnkey basis with your brand, your domain and your rules. Your customers see only your brand; the technology and maintenance stay with us.

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Your own brandLogo · color · theme
Your own domainauction.yourbrand.com
TurnkeySetup + maintenance

Illustrative only; brand and values are examples.

Your own brand & domain Turnkey setup The full power of İhalePlus+ Business rules tailored to you Maintenance & support from B2
Why Brand-Specific?

Launch your own auction brand without building software from scratch

Use a proven live auction infrastructure; go to market under your brand without the time, cost and risk.

Entirely your brand

The logo, color, theme and language are yours. Your customer sees your brand, not "B2" — white label.

Your own domain

The platform is published on your own domain (e.g. auction.yourbrand.com).

Proven infrastructure

The full power of İhalePlus+ is ready — live bidding, inspection, digital wallet and push included.

Rules tailored to you

Commission, tiers, deposits, membership approval and auction flow are configured to your business model.

Integration

Integration with your existing stock, inspection and enterprise systems; compatibility with the B2EL ecosystem.

Maintenance & support on us

Setup, updates, security and technical support are handled by B2 Yazılım; you focus on sales.

2plan İhale
A real example: 2plan İhale

The 2plan İhale system was built by B2 Yazılım with this white-label model — a live vehicle auction platform running with its own brand and processes.

How We Build It

Your brand-specific platform in five steps

Discovery

Needs, business rules and integration scope are defined.

Branding & Theme

Logo, color, domain and interface are adapted to your brand.

Setup & Integration

The platform is installed and connected to your payment, stock and systems.

Testing & Training

Trial auctions and team training prepare you for going live.

Launch & Support

Go-live; continuous maintenance, updates and support.

Included Power

İhalePlus+'s full capabilities, under your brand

No need to build from scratch; you get the proven auction engine ready to go.

  • Live & fair bidding. Bids synced within a second via SignalR; anti-sniping.
  • Online + physical + hybrid. Floor and online participants in a single pool.
  • Transparent inspection. 2D bodywork-paint diagram and damage records.
  • Secure payment. Provision-based digital wallet; 3D Secure.
  • Instant push & operator console. Mobile notifications and full management.
Explore İhalePlus+ features
YourBrand Auctionone platform
Your brand

Logo, color and domain are entirely yours.

Our technology

Engine, security and maintenance at B2 Yazılım.

Your customers

Data and customer relationships stay with you.

Who Is It For?

Organizations that want to build their own auction brand

Dealership chains & large dealers

Run vehicle auctions for your dealers/customers under your own brand.

Fleet & leasing companies

Sell your fleet-return vehicles under your own brand, transparently and competitively.

Banks & financial institutions

Branded, secure and auditable auctions for repossessed/returned vehicles.

Automotive marketplaces & platforms

Add live bidding to your existing audience under your own brand.

Frequently Asked Questions

About the brand-specific auction platform

It means B2 Yazılım sets up its enterprise live vehicle auction infrastructure (İhalePlus+) with your brand, logo, colors, domain and business rules. End users see the platform entirely under your brand, while the technical infrastructure and maintenance stay with B2 Yazılım.
Yes. The platform is published on your own domain; logo, colors and theme are adapted to your brand. The goal is for your customers to experience something entirely under your brand.
Yes. Live SignalR bidding, anti-sniping, online/physical/hybrid auctions, transparent 2D inspection and damage records, a provision-based digital wallet, instant push notifications and the operator console — the full İhalePlus+ capability set is delivered under your brand.
The timeline is scoped according to branding, integration and business-rule requirements. Setup, updates, maintenance and technical support are provided by B2 Yazılım, so you can focus on operations and sales.
For example, the 2plan İhale system was built by B2 Yazılım using this white-label model. It suits dealership chains, fleet/leasing companies, financial institutions and automotive marketplaces.

Let's talk about your own auction brand

Let us hear your needs and prepare a tailored roadmap and proposal. Your brand-specific platform is one meeting away.

Schedule a Meeting Explore the platform first